Marmelada de Santa Luzia as a Geographical Indication: contributions and potential harms in quince production in a quilombol community in the goiana region

Abstract

The production of quince brings social, environmental and economic gains, which favors the generation of income for traditional peoples and communities, as well as the productive sector of quince and marmalade. The objective of this study is to analyze the notoriety and the possibility of the Geographical Indication being used with the purpose of protecting and promoting the product Marmelada Santa Luzia, intangible cultural heritage of Goiás cities Cidade Oeste and Luziânia; and reflect on potential obstacles both in the production of quince and in registering the Geographical Indication for the product Marmalade. For that, the case study methodology was used. In this sense, the work makes a brief summary of quince production in Brazil, identifies the community to be benefited and points out the municipal, state and federal support network, as well as private institutions that can advise it with the request to the National Institute of Industrial Property.