Executive Women and their Bodies: Marks of Aging

Authors

  • Renata Barbosa de Assis Vieira Getulio Vargas Foundation
  • Vanessa Cepellos Getulio Vargas Foundation

Keywords:

woman, aging, ageism, body, looks.

Abstract

The present article regards executive women and their aged bodies. The population aging phenomenon and old age feminization are global factors. Based on the literature about the sociohierarchized body, white, thin, male bodies are privileged in organizations. The aim of the present study is to investigate how executive women experience their aged bodies within the organizational context. The discussion emerges as relevant, since there are few studies related to aging women; studies on body-related factors are even scarcer, a fact that shines light on a theoretical gap. In total, twenty semi-structured interviews were carried out with women in the age group 40 years, or older, who act or had acted in several market segments in the country. The research allowed concluding that, in addition to challenges, choices and doubts faced on a daily basis throughout their professional journey, women have to live with a body-under-decay process, a heavy, tired, slow, stiff, limiting and less-attractive-to-the-eye body. The present study has revealed that besides gender, age also matters in organizations, nowadays. The bodies of older women are less valued and seem to have to occupy underprivileged positions in social hierarchy. In order to mitigate losses, women seek aesthetic procedures, change their eating habits and exercise to disguise the aging process. 

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Author Biographies

Renata Barbosa de Assis Vieira, Getulio Vargas Foundation

Master’s Degree in Management for Competitiveness at Getulio Vargas Foundation (FGV-Eaesp).
Executive at the Marketing field.

E-mail: renata_b_assis@hotmail.com
ORCID: https://orcid.org/0000-0001-5840-0451

Vanessa Cepellos, Getulio Vargas Foundation

PhD in Business at Getulio Vargas Foundation (FGV-Eaesp). Professor and Researcher at Fundação Getulio Vargas (FGV-Eaesp).

E-mail: vanessa.cepellos@fgv.br
ORCID: https://orcid.org/0000-0001-6707-9751

Published

2022-03-08

How to Cite

1.
Vieira RB de A, Cepellos V. Executive Women and their Bodies: Marks of Aging. Organ. Soc. [Internet]. 2022Mar.8 [cited 2024Nov.19];29(100). Available from: https://periodicos.ufba.br/index.php/revistaoes/article/view/44325

Issue

Section

Articles