Online misogyny

the red pill in the brazilian virtual environment

Abstract

The present work addresses groups of men who act mainly through the internet and social networks that have the red pill as one of their main symbols, they are: the MRAs (men's right activists – activists for the rights of men), the PUAs (pick -up artists – artists of seduction), the Incels (involuntary celibates – involuntary celibates) and the MGTOWs (men going their own way – men following their own path). These groups form what has been called the manosphere or malesphere. This work was based on a cartography through the social networks used by the groups mentioned above. Through which we seek to produce critical reflections about the affections that permeate these groups, their defense of hegemonic masculinity and the way women are presented in this environment. We see that, although within this environment these subjects claim to be at first only concerned with problems and adversities faced by men today, what they bring to light and make evident is much of the misogyny and contempt for women still present in the social environment.