Fujihara, R. K., L. Montezano, and S. Alfinito. “Are We Ready for New Technologies? The Relation Between Human Values and Technology Readiness Applied to M-Commerce in Brazil”. Organizações & Sociedade, vol. 29, no. 102, July 2022, https://periodicos.ufba.br/index.php/revistaoes/article/view/45628.